“Facebook has become to the social web what Microsoft is to the desktop: mindbogglingly gargantuan, relentlessly mediocre, and almost inescapable.” — Is Facebook Finally Going To Do Something Interesting?
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“Successful spread of Social Networks might be associated with a specific positive affective state experienced by users when they use their Social Network account.” — Cyberpsychology, Behavior, and Social Networking - 14(12):723
“I honestly believe this is what separates the true social media leaders from the self-declared ninjas; the least-experienced social media professional can wallpaper a Facebook fan page with discounts and tweet offers, but the mature, visionary social media leader must convey to peers why the potential that social media will deliver in years to come must not be traded for a few dollars of sales this quarter.” — Experience: The Blog: Five Reasons NOT to Monetize Social Media
“Of course, there are examples of dogmatism and fanaticism triumphing in the face of healthy skepticism. But that’s not a scalable approach to innovation.” — Don’t Confuse Passion with Competence - Scott Anthony - Harvard Business Review
“Social media marketing is an insular and largely meaningless game where the perceived winner is not the brand that gains awareness, consideration or purchase intent but the one with the most retweets and likes. . . The problem rests not with social media but with marketers. I blame marketers for focusing on quick fixes and easy metrics rather than appreciating that–as always–brands gain customers’ trust, usage and loyalty through hard work and not button clicks.” -Augie Ray” — Is Social Media Marketing Broken?
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“A social business cultivates trusted relationships and encourages innovation and collaboration to make people more effective.” — IBM Social Business Insights Blog
“CloudFTP is an adapter that turns any USB storage device into a wireless file server. It can share files with any WiFi-enabled device and will back up data to cloud storage on the Internet.” — Sanho previews CloudFTP at Macworld
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“The average office worker today, researchers have found, enjoys no more than three minutes at a time at his or her desk without interruption.” — The Joy of Quiet
For those of us who simply can’t ever be without our iphones.
“Marketing is about telling good stories. Social media marketing is about getting your customers to tell them for you.” — How to Master the Art of Storytelling to Increase Social Sharing