But the biggest change to the sharing of items in Google Reader is that you can now “Like” items. Yes, this is the same functionality that FriendFeed has long had, and that Facebook implemented as well a few months ago. “Liking” an item is as easy as clicking one mouse button (or hitting the “L” key if you have keyboard shortcuts turned on). And since all “likes” are public, everyone who uses Google Reader can see them. I think this may be the first new feature that I’ve seen in a long time from the Reader team that may actually spur social usage of the product, as “liking” something is much easier than leaving a comment.